When a manufacturer, wholesaler, distributor or importer, after receiving an order from their retailers, individually pack and deliver the product to the customer of the retailer with retailers address as shipper, this selling technique is called drop-shipping.

The advantages of drop-shipping include:

You do not have any inventory. So, there is no stock carrying expense involved.

You pay for the item only when it is sold and you got paid from your customer. You don t need to invest money in buying the product.

You can sell just one item at a time. No minimum quantity required.

Your drop-shipper will supply you with necessary product image and specification. You don t have to spend money on creating your own.

You fix your own selling price of the product. Convenient, when you know your niche market well.

You can offer various products on your web store from multiple suppliers.